12 December 2009

Design for Attention

La fondation Abbé Pierre launched last Wednesday its yearly campaign against indecent or no housing.
Fake mailboxes were installed on buildings at the level of basement windows, in the République and Bastille districts of Paris, to bring awareness to the situation of millions of people who live in poor conditions or on the streets.



I tried to think many times about projects that could bring moments of connection between passers-by and people living in the streets. It's a tough subject, in so many ways. This latest activist action from la fondation Abbé Pierre is brilliantly smart and subtle. It's not coming from an art angle at all but it's a great example for non-intrusive, respectful designs that call for attention to a living situation that is often looked at in a very abstract way from a distant point of view.

--Joëlle